Hey, I’m the solo developer behind LunaApps.
I’ve been in the trenches building my own indie games, so I know firsthand how soul-crushing game marketing can be. But the idea for Wishlist Engine actually came from my other job: I run IndieGameTrailers.com, where I edit launch trailers for massive horror game developers.
I would hand over a killer trailer, the developer would launch it, and then we would stare at Steamworks, trying to figure out if it actually worked. I quickly realized that developers were completely blind to how their marketing actions were impacting their bottom line.
Need a trailer that actually converts?
Wishlist Engine tracks the data, but your trailer drives the numbers. Stop losing wishlists to bad pacing. Let the experts cut your next launch trailer.
Get a Professional Trailer →The Black Box of Steam
If you are an indie developer, you already know the sinking feeling. You spend years building a game, weeks agonizing over capsule art, and months hyping up a new trailer. You hit “Publish”… and nothing happens.
You get 3 wishlists a day. You have no idea if your trailer didn’t convert, if your capsule CTR is bad, or if your sub-genre is just overcrowded. Steam tells you what your numbers are, but it refuses to tell you why.
The Spreadsheet Nightmare
I built Wishlist Engine because I was tired of watching developers guess. I was tired of opening an Excel spreadsheet every morning, manually checking competitors’ Steam pages, and writing down their follower counts just to see if a marketing beat actually moved the needle.
I wanted an automated engine. I wanted a tool that would let me drop a pin on the exact day a trailer launched, calculate the 7-day impact, and tell me exactly how many wishlists that specific action generated. I wanted a system that would silently track the market, benchmark my storefront against similar games, and tell me exactly who was streaming my competitors on Twitch.
Built for Indies, by an Indie
Wishlist Engine isn’t a massive corporate data broker. It is a targeted, razor-sharp intelligence pipeline designed specifically for indie game developers who need to treat their launch like a data-driven business.
We bypass the noise, pull the raw data straight from the market, and give you the exact metrics you need to optimize your storefront and build your launch momentum.
Stop guessing. Start tracking.
Stop guessing. Start tracking.
Don’t market your game in a vacuum. Track your competitors’ daily growth, measure the ROI of your marketing campaigns, and hit your target wishlist velocity.
Set Up Your Free Dashboard →